Gambling traffic in Mexico

Content

Mexico is an attractive country for promoting gambling offers. In this article, we will look at the specifics of this geographic market, traffic sources and schemes, as well as top offers from Magic Click.

Statistics

Mexico is a country that offers unmatched opportunities for gambling. The combination of rich culture, picturesque landscapes, and an enthusiastic attitude towards gambling makes Mexico an ideal place for those looking to try their luck and enjoy the game. In this article, we will discuss the specifics of gambling in Mexico, popular casinos, and opportunities for affiliate traffic marketing.

Population: 126.7 million
Language: Spanish
Currency: Mexican Peso
Capital and major cities: Mexico City (capital), Puebla, Oaxaca, Veracruz
Minimum wage: 207 MXN/day | 243.779 USD/month
Average wage: 535 MXN/day | 630.058 USD/month
Popular bank: BBVA de Mexico, Santander Mexico

Population of Mexico

Mexico is the largest Spanish-speaking country in the world and is one of the largest economies in Latin America. As of January 2022, Mexico’s total population was 130.9 million people. Data shows that Mexico's population grew by 1.3 million people (+1.0%) from 2021 to 2022. 51.1% of Mexico’s population are women, and 48.9% are men. As of early 2022, 81.3% of Mexico’s population lived in urban centers, while 18.7% resided in rural areas.

Internet in Mexico

The internet in Mexico is available in almost all regions of the country, with relatively high speeds in cities and towns, especially in tourist areas. Average mobile internet speed is 22.21 Mbps, and the average fixed internet connection speed is 36.54 Mbps. However, in some more remote and sparsely populated regions, the internet speed may be lower. The most visited websites in Mexico are similar to those in other Latin American countries, with top rankings going to platforms like Google, YouTube, and Facebook.

Creatives in Mexico

To get a sense of creatives, we analyzed Facebook's ad library and Telegram channels and found several interesting examples of promotional materials.

A live video that recently ran on Facebook, featuring a Mexican woman playing a scratch card. Most likely, this video was commissioned on local freelance platforms, and there’s nothing stopping you from doing something similar. The Mexican bank BBVA and big winnings will definitely attract players.

A classic creative with a Christmas theme, based on the popular game Sweet Bonanza. In the first few seconds, a girl immediately grabs the viewer’s attention, followed by a few bright reactions and a call to download the app from the official store.