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Traffic to SP Offers: What it is and how to work

Traffic to SP Offers: What it is and how to work


With the development of online services and the popularity of subscriptions, a new concept in traffic arbitrage has emerged - SP-offers. These offers, also known as Subscription Payment, provide an opportunity for arbitrageurs to make money from subscriptions. In this article, we will look at what SP-offers are, how you can make money from them right now and what traffic sources are suitable for their promotion.

What are SP-offers

SP-offers are a type of offers where the advertiser pays for a user to subscribe. These offers belong to the white vertical, which means that they are not difficult to promote. Subscriptions can be for various online services, access to music, movies, podcasts, training courses and other information products.

One of the advantages of SP-offers is the transparency of the UTP (unique selling proposition). The user can make an initial payment and evaluate the quality of the service or course he subscribed to. Some services provide a free period of use to attract new subscribers. Courses on the topics of "weight loss", "learning new professions", "sports training", "financial insights" are the most popular.

Sources of traffic for SP-offers

SP-offers belong to the white vertical, which allows you to use different traffic sources to promote them. Users perceive subscription ads loyally and are more likely to interact with them. Some of the suitable traffic sources for SP-offers include:

  • Facebook
  • Google
  • Yandex
  • Instagram
  • Telegram
  • TikTok
  • VK
  • MyTarget
  • Yandex.Zen
  • Pushies

The algorithm for promoting traffic to SP-offers is similar to other verticals. Cloakes can be used at the will of the webmaster. It is important to identify the target audience and choose appropriate traffic sources. For example, music or movie subscriptions may be suitable for a general audience, while weight loss courses may target women between 30 and 45 years old.

How to make money from SP-offers

There are several steps to help you earn from SP-offers:

  1. Select an offerer in a CPA network and get an affiliate link.
  2. Determine the traffic source you prefer to work with.
  3. Create a landing page and prelanding corresponding to the offerer.
  4. Launch advertising campaigns.
  5. Optimize your ad campaigns to increase effectiveness.

SP-offers can be promoted in any geographical region where subscriptions are popular. Some of the most popular countries to promote SP-offers include the United States, Canada, European countries, Brazil, and Argentina. It is important to run your own tests to determine which combinations convert better in your region. Also contact an affiliate manager at a CPA network for more tips and advice.

Advantages and disadvantages of SP-offers

Advantages of SP-offers:

  • Support large traffic sources. You can promote SP-offers on all popular platforms.
  • No hold. You get paid immediately after the user subscribes.
  • Lifetime income. You get a percentage of each subscription during the whole subscription period.
  • Traffic from all over the world is accepted. If payment is made by international card, the currency is automatically converted to rubles.
  • Placement of lendings on your own hosting, which simplifies the moderation process in demanding sources.

Disadvantages of SP-offers:

  • The user can cancel the subscription at any time.
  • Testing and optimization of advertising campaigns is required for maximum effectiveness.


SP-offers provide arbitrageurs with an opportunity to make money from subscriptions. The development of online services and the popularity of subscriptions make SP-offers increasingly attractive to arbitrageurs. They can be promoted on a variety of traffic sources including Facebook, Google, Yandex, Instagram, Telegram, TikTok and others. The advantages of SP-offers include no hold, lifetime income, and the ability to accept traffic from all over the world. However, high performance requires testing and optimization of advertising campaigns. If you are looking for new opportunities to make money from traffic arbitrage, SP-offers can be a great choice.

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